Today is 520: WeChat Launches Special 520 Yuan Red Packets with New "Dog Food" Status Updates

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Special Occasion, Special Features

On this unique date of May 20th (520), WeChat continues its annual tradition by introducing two exciting features:

  1. Increased Red Packet Limit:
    The maximum amount for WeChat red packets has been temporarily raised from 200 yuan to 520 yuan, allowing users to express their affection with this symbolic amount (520 sounds like "I love you" in Chinese).
  2. New Limited-Time Status Updates:
    Users can now set their status to either:

    • "Spreading Dog Food" (for those in relationships)
    • "Eating Dog Food" (for singles)

    These playful options add a fun, social element to the platform's existing status features.


How to Access These Features


Why 520 Matters

This date has become culturally significant in China as:

The 520 yuan red packet has become an iconic way to celebrate, with WeChat supporting this tradition since 2013.


Legal Considerations for Digital Gifts

Important note regarding special-amount red packets:


FAQs About WeChat's 520 Features

Q: How long are these features available?

A: Only on May 20th (from 00:00 to 24:00 Beijing time).

Q: Can I get a refund for a 520 red packet?

A: WeChat treats these as regular transfers—refunds require recipient approval.

Q: Are the new status updates permanent?

A: No, they're limited-time options for this special date.

Q: Why does WeChat increase the limit just for 520?

A: It's part of the platform's tradition to celebrate meaningful dates with special features.

Q: Can businesses use the 520 red packets?

A: Yes, but the same legal considerations apply to commercial relationships.


Final Thoughts

WeChat's 520 features demonstrate how digital platforms can:
👉 Enhance cultural celebrations through technology
👉 Create engaging social interactions
👉 Support modern expressions of affection

Whether you're "spreading dog food" or "eating it," today offers fun ways to connect with others on WeChat. Remember to use these special features wisely and enjoy this unique digital celebration!

Note: All 520-related features automatically revert to normal after May 20th.